How Customer Segment Examples Surprisingly Increase Ad Spend Efficiency
customer (plural customers) (obsolete) A habitual patron, regular purchaser, returning client; a person or company who has a custom of buying from a particular business. 1977, United States. National Highway Traffic Safety Administration, Diagnostic Motor Vehicle Inspection Demonstration Projects, Program Engineering Support: Customer was recharged for doing same.
Top marketing spend efficiency levers to unlock growth | McKinsey
